I AM my brothers keeper!
Faster and Faster
-Berlin Wall, Flash Mobs, Airline Passengers, HSBC Checking accounts vs Facebook, Twitter
—Collective action different than Individual action
—Because the real message lay not in the behavior but in the collective action.
—Less wiling to use force if witnessed by the outside world
—Modes of effective communication, for example German "Blitzkrieg"
—The more ubiguitous and familiar a communications method is, the more real-time coordinationa can come to replace planning, and the less predictable group reactions become.
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Solving Social Dilemmas
-Two Guys Questioned in Prison, Meet UP, YM blog, Pro Ana (Anorexic Girls)
—Nash Equilibrium (a game involving two or more players, in which each player is assumed to know the equilibrium strategies of the other players)
—Social Capital-Robert Putnam, success of a nation via social capitalism-this was on a decline because of the difficulty of people getting together and an increase in transaction costs.
—Social Capital-People like to be near other people, trading information creates social capital. Scott Heiferman creates "Meetup" virtual connection, live groups
—Three types of loss: mass amateurization; types of controls put on media; and what are we going to do with the negative effects of freedom?
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Fitting our Tools to a Small World
-Connecting to People, Meeting in Bar "Dodgeball", Howard Dean's Campaign, Employees "Structural Holes"
–Homophily (i.e., "love of the same") is the tendency of individuals to associate and bond with similar others)
—Small group is that everyone connects with everyone, Large groups are sparsely connected, goal to adopt both strategies, dense and sparse connections at different scales. Let the small groups connect tightly and then each group connects.
—FOAF-Friend of a Friend Networking, software didn't actually introduce, it just provided the tool to do so.
—The success of Dean's campaign was to connect, but not move to action to VOTE, think of the different strategy for the Obama campaign.
—From Bonding Capitol to Bridging Capital-Uses Joi Ito IRC as an example of Bridging people together. We saw same demonstration in One Day for Design.
—Bonding is connecting, Bridging is moving persons into own connection spaces (or ownership)
—The difference between the employee that stays within the department and "circulates holes" vs the employee that meets outside of the department and brings back suggestions or sees the company in a "big picture" frame.