DISPLAYING INFORMATION

Developing a Narrative

Questions to ask?

—What's the problem to solve?

—Where are the opportunities?

—How will success be measured?

—What will you audience listen to or be interested in?

Create a "Persona"— for example, the person seeing my poster will be 21 years old, interested in science, wants to know everything they can...

What then will be attractive/interesting to this persona?

What is the context of the information? How will this help in delivering the information? How will this detract from the information?

Remember to discuss the hierarchial issues of your content. What does the user need to know first to understand the information and then so on. How does this get distributed throughout the presentation.